YOUR AUDIENCE NO LONGER WANTS THEIR ATTENTION BOUGHT – THEY WANT IT EARNED.
Many businesses find it challenging to keep their sales pipelines full and efficient. The most common pain point we are often presented is the strain of low-quality leads and inaccurate information. Don’t fret, we are here to help.
Consistently generating leads requires time, reliable data and discernment. If you’re plugged-in, you know traditional networking is only an excuse for a free meal. Businesses are increasingly turning to online lead generation and business information tools to help them quickly identify definitive leads.
Lead generation occurs after you’ve attracted an audience and are ready to convert those visitors into leads. When a stranger initiates a relationship with you by taking an organic action on your site the follow up is much more receptive.
We’ll show you this can be done by mapping call-to-actions that take your prospect to a dedicated landing page with a form, designed to capture lead information in exchange for an offer. Our team of UX/UI specialists will ensure a valuable on page experience by streamlining your customers journey and optimising the information architecture to use your content to convert visitors into leads.
The information you collect will help you personalise that opening communication to meet the existing needs of the potential client. No, your competition don’t employ wizards, the most successful teams use automation, a formal system to organise information and store and segment leads; 46% use Google Docs, 41% use marketing automation software, and 37% use CRM software. Get in touch to discuss the best setup for your business.